J&B whisky, with its distinctive square bottle and smooth taste, has been a global favorite for decades. But beyond its iconic packaging lies a rich history, meticulous production process, and diverse range of variants.
J&B, short for Justerini & Brooks, was born in 1749 as a wine and spirits merchant in London. In 1933, Alfred Tipper, a blending expert, crafted J&B Rare, a smooth and versatile blend that quickly rose to international fame. Today, J&B remains a top-selling Scotch whisky, enjoyed in over 130 countries worldwide.
Historical Background of J&B Whisky:
Founded: 1749 by Giacomo Justerini and John Palmer Brooks in London
1933: J&B Rare, the flagship blend, is launched by Alfred Tipper
1964: J&B acquires The Speyside Glenlivet Distillery, further solidifying its presence in the Scotch whisky industry
1997: J&B is acquired by Diageo, one of the world’s largest beverage companies
J&B offers a range of expressions to cater to diverse preferences:
J&B Rare: The flagship blend, known for its smooth, light-bodied character with notes of fruit, honey, and spice.
J&B Reserve 15 Year Old: Aged for 15 years, offering a richer, more complex flavor profile with hints of oak, vanilla, and dried fruit.
J&B Urban Honey: Infused with natural honey for a touch of sweetness, making it ideal for cocktails or mixer-friendly drinks.
J&B Jet: A smooth and peppery blend packaged in a sleek black bottle, appealing to those who enjoy a bolder taste.
J&B Double Duty: A 50/50 blend of malt and grain whiskies, specifically designed for mixing in cocktails.
J&B Whisky Price in India:
J&B is known for its value-driven approach, offering premium quality at accessible prices. However, due to fluctuating taxes and local regulations, prices can vary across regions. Here’s a general estimate for major Indian cities: